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Mulberry cultivation Mulberry is a fast growing deciduous tree occurring in sub tropical and temperate climate. Mulberry has characteristic long idioblast cells in the upper epidermis of leaves. Inflorescence is a catkin / spike with unisexual flowers. Hence it is a cross pollinated crop. The important species of mulberry cultivated in India are , a) […]
The thorax consists of three segments viz., pro, meso and metathorax and each bear onepair of legs called fore, middle and hind legs respectively. Legs are the principal organ oflocomotion and they have undergone many modifications and have been adapted to wide rangeof functions. The generalized insect leg consists of six segments. 1. A basal […]
Words starts with Letter BO Body language: Way in which People communicate meaning to others with their bodies in international interactions. Boilerplate: A section of standard text, especially a contract clause, inserted into legal documents,or instead increasingly referring to a standard section of code inserted into computer programs or other digital application. Bonafide : The […]
Mouth parts of insects have many variations in structure and function depending upon theirfeeding situations. Insect mouthparts are broadly classified into two groups:- Mandibulate type (Biting types) (Feeding on solid food) Haustellate type (Sucking type) (Feeding on liquid food) I. Mandibulate types1. BITING AND CHEWING TYPEEg.: Cockroach, Grasshopper, Beetles, Larva Labrum: Rectangular plate like Mandibles: […]
ENTOMOLOGY DEFINITION: Entomology is the scientific study of insects. The word ‘Entomology’ is derived from two Greek words ‘Entomon’ meaning insects and ‘logos’ meaning study It is a branch of zoology dealing with Origin & evolution of insects and their diversity & classification, body organisation and function, development, interaction with surroundings in which they live, […]
Perception ;- The process through which people receive, organize, and interpret information about their environment. is the process through which people receive, organize, and interpret information about their environment. Perceiving involves becoming aware of the world around us and processing information about that world. Perception is the method by which we come to understand ourselves, other people, […]
Definition of Personality “Personality can be described as how a person affects others, how he understands and views himself and his pattern of inner and outer measurable traits” Personality DeterminantsThere are several factors that determine the formation or shaping of our personality. Among them the three major factors are: Heredity, Environment and Situation. i) Heredity […]
Organisational Behaviour Model Autocratic Custodial Supportive Collegial Autocratic: The basis of this model is power with a managerial orientation of authority. The employees in turn are oriented towards obedience and dependence on the boss. The employee need that is met is subsistence. The performance result is minimal – most prevalent during he industrial revolution – […]
Definition:Organizational behaviour, is “… a study and application of knowledge about human behaviour – as individuals and in groups – in orgns – strives to identify ways in which people can act more effectively.”“The understanding, prediction and management of human behaviour in organizations.”Is an applied science- best practices in one orgn can be communicated to […]
Stage I: observation phase StageII: selsction of the stimuli StageIII: organizing stage StageIII: Interpretation stage StageIV: Behavior Response StageV: Influencing perception Stage I: Observation Phase – It depicts the environmental stimuli being observed by the five senses of the perceived Perceptual Process. Stage II: Selection of the Stimuli: This is governed both by factors external […]
Black economy : Money earned in private cash transactions, which is untraceable, and therefore untaxable. Black kinght : A company which makes a hostile takeover bid for another company that does not want to be bought. Black letter law : Well known principles of law that are not doubted or disputed. Blind test: Research method […]
Major Functions of Marketing Management We need to understand the major functions of marketing management in order to understand and groom our organization. The following are some of the major functions of marketing management The marketing process performs certain activities as the products and services move from the producer to consumer. All these activities or […]
Meaning : Marketing activities are influenced by several factors inside and outside of the business firm.These factors influence marketing decision making are collectively called marketing environment. Definition : According to Philip kotler ” marketing environment refers to external factors that affecting the companies ability to develop and maintain successful transaction and relationships with the customer”. […]
Meaning of Resources Resources are the means to achieve goals which would yield satisfaction to the individual, family or any other group. The use of resources determines the degree of satisfaction derived from possessing them. For this purpose, Hoyt has developed some guidelines way back in 1938 which stand true even in 2004 twenty first […]
Situation: Laura’s mother had asked her to go grocery shopping before she went to work this morning. Since Laura is still busy with her homework, she asks her sister Martha to go to the market for her.Laura: Mom had asked me to go grocery shopping before she left for work this morning, but I need […]
Situation: Laura has not been feeling well lately. Today she goes to see her doctor for a physical checkup.Laura: Good morning, I have an appointment with Doctor Clark at 8:30.Clerk: Let me pull your record. In the meantime, please sign-in and have a seat.Nurse: Laura Nicholson.Laura: Here.Nurse: Follow me to Room A please.Nurse: Here we […]
Situation: Mike is discussing plans for Winter break with his friend Brendan while they are driving home from their basketball game.Brendan: Hey Mike, throw your stuff in the back and ride up front with me.Mike: OK, Brendan. Thank you for giving me a ride home. I did not want to call my parents because they […]
Situation: Laurie, Christie, and Sarah are making plans for the coming weekend.Laurie: So, what are your plans for this weekend?Christie: I don’t know. Do you want to get together or something?Sarah: How about going to see a movie? Cinemax 26 on Carson Boulevard is showing Enchanted.Laurie: That sounds like a good idea. Maybe we should […]
Meaning : Marketing activities are influenced by several factors inside and outside of the business firm.These factors influence marketing decision making are collectively called marketing environment. Definition: According to Philip kotler ” Marketing environment refers to external factors that affecting the companies ability of develop and maintain successful transaction and relationships with the target customer. […]
Organizational behaviour is an applied behavioural science that is built upon contributions from a number of behavioural disciplines. * Psychology * Sociology * Social psychology * Anthropology * Political science I ) Psychology *Psychology is the science that seeks to measure, explain, and sometimes change the behaviour of humans and other animals *To use psychological […]